Manage your reviews automatically
How Kiwoco got automate responses Google Business Profile
Discover how Kiwoko centralised the management of reviews for its more than 150 stores and managed to respond to practically 100%% of reviews thanks to AI automation.
An increase of +0.8 in valuation in just 6 months
%
Response rate from an initial 24%
Hours saved per month thanks to automation
Kiwoko It is one of the main chains specialising in pet products and services in Spain and Portugal. With a strong digital presence, the company receives thousands of reviews each month on Google that reflect customers' experiences in its establishments.
Every unanswered review is a missed opportunity. In retail, where every store constantly generates feedback, not responding in time can affect local reputation, new customers' purchasing decisions, and Google rankings.
The problem: managing reviews does not scale
When a company has just one shop, responding to reviews on Google is simple.
But when a string has tens or hundreds of establishments, management becomes complex and difficult to maintain.
In many retail chains, problems are starting to appear such as:
Reviews that take days to be responded to, or are never responded to.
Generic responses and different depending on each shop.
Lack of control over what customers say, negative reviews without follow-up.
Negative impact on Google Maps positioning and lack of a global view of reputation.
In this specific case, the company only responded the 24% of the reviews.
Improve your visibility on Google
The solution: automate Google My Business responses
To resolve the problem, Kiwoco decided centralise review management with wiReply.
The platform allows for the automation of Google responses or reviews while always maintaining brand tone.
The process works like this:
Centralisation
All Google Business Profile reviews are gathered in a single dashboard for an overall view.
2. Intelligent analysis
The AI analyses the sentiment of the comment, detects keywords and understands the context.
3. Response Generation
Personalised responses aligned with the brand tone are generated based on what you wish to follow.
4. Publication or revision
Positive reviews are automatically published, and negative ones can be reviewed before responding.
Before wiReply
24% reviews replied to
Late or no replies
Each shop responded differently
Lack of a global vision
After wiReply
99,8% reviews answered
Answers in minutes
Consistent brand tone
Global reputation analysis
Improve your positioning
wiReply allows
Automate Google review responses
Improve Google Maps ranking
Maintain a consistent brand tone
Analyse customer sentiment and keywords
More visitors and more sales
Everything from a single platform.
Real-time insights and KPIs
Measure the key metrics
From the KPI dashboard is it possible to visualise key metrics such as the volume of reviews, rating evolution, or the most mentioned words by customers in each period.
Testimony
“Previously, it was impossible for us to respond to all our store reviews. Now we respond to practically all of them in much less time and have improved our online reputation. Furthermore, it provides us with valuable information for decision-making.
— Kiwoco Marketing Manager
wiReply also makes managing Google Business Profile listings easier, which is particularly useful for businesses with multiple locations that need to manage their entire online presence centrally.
wiReply also allows you to view key Google Business Profile metrics to understand how customers interact with each location. From the analytics dashboard, it's possible to analyse impressions, user actions directly from Google, and very valuable metrics for managing your online reputation.
Find out what they really say your customers
Reviews don't always reflect their real impact with just the score.
A 5-star review can contain criticism, while a 2-star one can highlight positive aspects.
wiReply Automatically analyse the content of each review to identify sentiment, detect patterns, and understand what aspects customers value or criticise.
Furthermore, shops can use NFC cards to make it easier for customers to leave reviews at the point of sale, and even to identify which employee generated each review.
FAQ's
Frequently asked questions
what wiReply serves for small retail stores or only strings?
It is ideal for independent shops or businesses unique. It adapts to your volume and style.
Are the reviews real?
Yes. We make it easier for happy customers to share their experience. Without pressure, without fake reviews.
What happens if I get a negative review?
wiReply automatically responds and professional, showing empathy, and helping you to control the public perception.
Who replies to the reviews?
wiReply does it for you, with artificial intelligence adapted to your tone, allowing you to review each response and humanising the responses with the selected schedule.
How can I measure the results?
Yes. You'll see metrics reviews, sentiment, evolution, and prediction of your next score.
Automated solution
If you manage multiple shops and receive dozens of reviews every week, this scenario can easily be replicated in your business.
Discover how wiReply can help you achieve similar results to Kiwoko
Multiple sectors
Customers who already work with us
They trust wiReply to manage their reputation and stand out in local search engines.
